The Ricketts family is committed to investing $750 million to restore and expand Wrigley Field and develop the surrounding area -- without taxpayer support.
The team is focused on creating every advantage possible to innovate, operate efficiently and grow its business to compete with the other 29 clubs trying to win a World Series trophy every year.
Whether it's adding signs or new rows of seats, every part of the expansion project is focused on strengthening the team, appealing to fans and providing additional revenue to help finance the construction project and put resources back onto the field.
The Cubs estimate new outfield signs at Wrigley Field would provide the team additional revenue to help in this process.
This would allow the team to invest in the best talent, facilities, systems and technology.
That's critical for building a winning team.