Developed in 2005 by the Chicago Cubs, Comcast Spotlight and the Chicago Public Schools, Cubs Spotlight on Reading promotes reading and literacy for elementary school students in the Chicagoland area.
The program features Cubs players pitcher Ted Lilly, short-stop Ryan Theriot and Manager Lou Piniella reading children's books to students in pre-kindergarten through fourth grade. At the end of each story, the Cubs engage in open-ended question and answer sessions with the children, an entertaining complement to the readings.
The program's books, all included on the Chicago Public Schools' approved reading list and chosen by CPS librarians, express multicultural themes and were donated by publisher Farrar, Straus and Giroux.
Parents, teachers and students can view the readings and Q&As free of charge on Comcast's ON DEMAND platform, available to Comcast's digital cable customers in Chicagoland and Northwest Indiana. DVDs of the readings are also made available to the Chicago Public School System.
Comcast On Demand is available to more than 1 million Chicagoland and Northwest Indiana households. The readings are available 24 hours a day on channel 888 in Comcast's Searchlight / Entertainment Folder.